Sex and financial risk linked in brain

When young men were shown erotic pictures, they were more likely to make a larger financial gamble than if they were shown a picture of something scary, such a snake, or something neutral, such as a stapler, university researchers reported.

The arousing pictures lit up the same part of the brain that lights up when financial risks are taken. The research appears in the current edition of the peer-reviewed journal NeuroReport.

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